This was an evolution in the line of previous campaigns we have worked on with Gosport Ferry. With the brochure primarily being situated in stands at tourist hotspots, the aim was to create a design that stood out in a sea of others and encouraged customers aboard Gosport Ferries.
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The design features a bright colour palette and characterful textured illustration style. This was applied across a range of touch-points, including multiple high-traffic signs and posters around Gosport, as well as printed products from brochure to event tickets.